There are many ways you can mange Facebook Fatigue. The best way is to learn how to manage your Facebook Newsfeed, so you are seeing the updates from the people and pages you want to see. Make it easy to access them quickly and learn how to manage your time.
I had the opportunity to address some of this on The Texas Daily, a cable TV show. Here is the video in case you missed it:
Photo Credit: Scott Bratt
So, I am browsing my Facebook Newsfeed, commenting on others updates, giving out some “Like” love and posting status updates when I happened to notice a picture that came up in my Newsfeed from my nephew!
It was a bag of Doritos that had been opened from the side of the bag vs. the top. He included this phrase:
It immediately inspired this blog post … BTW, he was at school when he posted the photo – don’t worry, I doubled check he was on lunch break!
I have never been considered a “Rebel” by my family or friends! I’m a rule follower for the most part. Just ask my clients that want to have a Facebook Contest that breaks their Terms of Service or my mom who has accused me all my life of “starching my underwear”.
There is one thing I always do rebelliously – I tell it like it is! No ifs, ands or buts! I am a bit more tactful then I was in my early twenties. Thank goodness! You want the truth – ask Lissa. I don’t worry with what people want to hear, but rather what they may need to hear! This is how I live my life and manage my business! People trust me because I am bluntly honest!
Here are 5 things you can do ONLINE to “Be a Rebel” and get social media results:
– Take up a cause. Not a cause that everyone else is doing, but something that is perhaps a little different, but has meaning for you.
Blog about your cause and ask others to comment and share about their cause on the post. The more interaction you get on your blog post, the more people that will share the post on their social media profiles, which will mean, more people will see, read and comment on your blog. (Just look at RedHead Writing. It worked for her.)
– Give your opinion. Share the good, the bad and the ugly. People want feedback. Do it nicely though!
When you share your opinion with others they usually appreciate it, thank you, ask you for future opinions, plus when others want an opinion, you’ll get recommended.
– Ask for feedback. Take a poll, ask others what they think! People want to share and help you. It’s in their nature.
When they comment / interact with you providing their feedback others will see it, wonder what they are commenting about, click to go read and usually comment also. Now you have made a new connection.
– Share photos that make people think. Don’t post the same photo that everyone else does. Be unusual.
Take photos of stuff around your office / in your home. Weird things you see at places when you are out and about. Example: Post a photo of a USB cable that you took with your iPhone and add the caption “Name 10 things you can do with this cable besides hook up your printer”. You’ll get comments back like hook up the scanner, take photos off your phone, tie myself to the desk, strangle the UPS guy if that package doesn’t arrive, etc.
When you post something different than every one you get comments and shares! Comments / shares equal interaction, which means higher preference in the Newsfeed of your friends / those that “Like” your page, which gets you a further reach on Facebook.
– Stand out in the crowd. Easier said than done? Not really. All you have to do to be different is BE YOURSELF.
No one person is alike. We all think somewhat different and look somewhat different. Stop worrying so much about what everyone else thinks and be who you are! I practice this day in and day out and it has got me to where I am today. The more you are unique the more friends you will attract. They will have conversation with you / about you that their friends will see / hear about and want to know YOU!
I can’t wait to hear your thoughts, but one last thing first:
If you live in / near Dallas, Texas – Check out the DFW Rocks Social Media Day Conference on June 30th. Some of the who’s who in Social Media is speaking, which includes Andrea Vahl aka Grandma Mary, co-author of Facebook Marketing All-In-One for Dummies, myself of course – Lissa Duty, Robin Moss, Patty Farmer, J.R. Atkins, Fred Campos, and to end the day – a Social Media Q & A Panel featuring Giovanni Gallucci, Neil Lemons and Mike Merrill. Social Media Day Conference is $30. Register NOW!
This all day social media event will be followed immediately after with a Mashable community event – Social Media Day Happy Hour at 4 pm in Addison, Texas. Social Media Day Meetup is FREE! RSVP Now!
Are you ready to order your copy of 25 Tips to Twitter Success: Learn How to Market Yourself, Brand and Business Online, Includes 7 New Tips for Advanced Twitter-Sight?
Important Note: This book was published in 2014. Tools mentioned within may no longer be available. Strategies are still quite applicable.
Facebook Page Marketing Secret: Why I covet your Facebook Comments and Shares, not just Likes!
Did the post title above get your attention? Good. So why do I covet your Facebook Comments and Shares, not just “Likes”!
Because the Facebook algorithm is strongly affected by engagement, which affects the reach received in the Facebook Newsfeed that a Facebook Status Update, Facebook Share or Facebook Link post receives. Whew! That was a lot of fancy words.
Check out this image of how just a few Comments and Shares, coupled with “Likes” can make a small page liked Fabric Cafe go viral.
So what does that all mean in Layman’s terms? How does it affect you as a Facebook Page owner?
It means that you can post all day long on your Facebook Page (I am not talking your Facebook personal profile) and if you don’t get any Comments, Shares and “Likes” your posts will most likely not be seen by those that have clicked “Like” on your Facebook Page, unless you pay Facebook to Promote the post or they go to visit your Facebook Page.
One of the reasons for this is when someone logs into their Facebook account their default setting for “Home” aka Facebook Newsfeed is “Top News” unless they manually elect to change this to “Most Recent”. (This applies on your computer and when using the Facebook app on your iPhone / iPad / Android devices / etc.
Go change yours now and check it periodically. It will default back to “Top News” frequently. Tell all your Facebook Friends and Facebook Fans to fix this ASAP.
What are some of the factors that affect a Facebook Status Update’s visibility in the “Top News”? Glad you asked:
What can you do to increase your visibility, get into the “Top News” and reach as many as possible on Facebook?
What else can you do? Educate your fans “Likers” as I have called them in the past for fun! (See “Moving your Facebook Friends to Fans or Likers”.)
Ask them to elect to “Get Notified” when you post an update. With this feature, when you post a Facebook Status on your Facebook Business Page those that have “Liked” your page will receive a Notification alert that you have posted new content.
There are two ways to do “Get Notifications” from Facebook Pages:
Now for those of your fans (I’m old school and still use this term way too much!) that do elect to “Get Notified” they will receive an update every time you post something on your Facebook Page directly from Facebook. Posting to Facebook from 3rd party services like HootSuite will not give them the Notification Alert. Also, if you post something on your Facebook Page, don’t like it and delete it, then repost they will get a 2nd alert. Be cautious of this when posting updates, try and make sure it is right the 1st time. Keep in mind you don’t want to torture them with unnecessary alerts on their computer, smartphone, etc. It might cause them to elect NOT to “Get Notified”.
So let’s talk a little more about this “Online Army – Your Network”! What can you do to grow your Online Army and help your Online Army succeed?
Remember that Comments encourages comments. Shares encourages shares. “Likes” encourages likes. Give to your “Online Army” and they will reciprocate. Don’t be afraid to ask them to “Share” and Comment.
Now that you have read this post and been educated on Why I covet your Comments and Shares, not just your “Likes” you are part of my “Online Army”, so please click “Like” and “Share” below and by all means, don’t forget to comment!
I know you have value to add to this post …. so comment away!